Anyone who works in the home improvement industry will know how important colour is to today’s homeowners. Choosing a colour is a chance for our customers to make a definitive statement with their new front doors and add a touch of their personalities. Here at Endurance, we’ve got an enormous range of colours available and as a member of our installer network, you’ll be able to access them. Today, we want to highlight a single example; Claystone. 

The Subtlety Of A Neutral Colour

Claystone is a comparatively new addition to our colour selection, but it’s already one of our most popular. We first introduced it in May and it was an immediate hit. Neutral palettes have proven to be very fashionable this year and our customers love its versatility. Whether you’re working on a traditional home in the heart of the countryside, or a sophisticated urban new build, Claystone is worth recommending. 

As it’s a neutral colour, Claystone is widely customisable. If pushed, we’d say it’s best used on doors from our Country Collection, especially if paired with black hardware from the Heritage range. However, there’s no reason to limit Claystone to this one style. We’ve seen some stunning composite doors from the Classic and Urban collections as well. 

Why To Choose Claystone

This versatility is a great reason to suggest Claystone to your customers. It’s an ideal foundational colour for their composite doors and alongside similar shades like Pearl Grey and Sage, it’s part of a broad trend of neutral colours. At present, it’s limited to the outward-facing side of the door (the interior is white), but we rarely see a colour get this popular so fast. 

We recently added a Rushmore Georgian stable door to our showroom so if your clients want to see one up close, they’re more than welcome to visit us. As one of our trade partners, you’ll already know that seeing a composite door up close offers a deeper appreciation of them. If this isn’t possible though, we have a wide range of resources available to you to help them choose the right colour. 

There’s a certain, understated dignity about Claystone and we’ve had a lot of positive feedback on it. So, when working on your next home improvement project, why not suggest it to the customer? There’s a simple elegance to it and like our other neutral colours, it can enhance a home and leave a positive impression. 

If you’d like to learn more about the benefits of Claystone, you’re welcome to contact us. And if you’re interested in working with Endurance Doors but haven’t already done so, you can register as an installer. You’ll be able to access our delightful Claystone composite doors and many more. 

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